WSU Extension Branding Toolkit Training Modules
“We Are Family”
Listen to Linda Kirk Fox, associate vice president for extension and economic development, explain the purpose and power of unifying the look and feel of WSU Extension marketing materials.
“Passing the ‘So What?’ Test”
Need a minute-long “elevator speech” to explain the importance of what you do? Listen and learn from some of your Extension colleagues how to use the WSU Extension brand drivers to describe the impact and value of your program.
“Warning: Some Parts May Be Graphic!”
Which logo do you use when? What’s a non-discrimination statement? Do we have to use crimson? Learn the subtleties of how to correctly use the graphic elements that constitute WSU Extension’s graphic identity.
“Smile! You Too Can Take Good Photographs”
For better or worse, you’re often the only one at your WSU Extension office or event with a camera and are designated resident photographer. Learn some helpful hints about how to take better pictures from veteran brand manager and marketing specialist Ineke Caycedo
- Part 1: Conceptualizing an idea...
- Part 2: How to tell your story with photography...
- Part 3: Do identify opportunities...
Heading using the h3tag
Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.